In your dashboard sidebar, go to Pages and if it’s not already taken down, delete the sample page. Now it’s time to add the pages that will help you create a formidable presence online.
Start with your About page. The About page is intended to help your readers get to know who you are, what the site is all about, and how you intend to help them. It’s best to include a picture or video along with the text so that they can get to know you.
Watch how you word things. You don’t want to be an Eeyore about things. If you’re launching a “make money online” blog but you yourself haven’t succeeded, then word it like this:
“I learned a long time ago that it’s beneficial to send the elevator back down to help the person on a lower level than you. So as I discover great, new information on how to make money online, I’ll be teaching it to you, to help you climb the ladder of success.”
That sounds much better than something like this:
“I am a struggling, out of work man who is about to get kicked out his apartment if I don’t learn this Internet Marketing stuff fast, so this is my journey to see if I can succeed. I’ve been trying for 2 years and haven’t yet made a dime.”
No one will want to learn from that person. There’s no need to lie, either. The first example is a simple, motivating and inspiring account of how you like to help people. And even newbies usually know more than some other newbie, so approach it as a community where everyone helps one another learn best practices.
Create a Disclaimer page for your blog. This is where you should comply with any laws and terms of service, disclosing that you might make money as an affiliate, for example.
Another good page to have is a Contact page, which we discussed earlier. You want some way of people contacting you easily. On your contact page, you also might want to include links to your social
Depending on where you are in your journey, you may want to have a Products or Services page – if you yourself have created products or offer services of your own.
Just make sure it’s relevant to the blog’s topic. For example, don’t have a blog about cooking and put an offer to read Tarot cards for your cooking blog readers. The topics don’t match.
If you’re not yet a product creator or service provider, then create a Resources page. Here, you can list certain products you want to recommend, or you can link to search results pages in sites like Amazon.
If you do have your own products, then you’ll want to have an Affiliates page where you provide information on how people can become an affiliate to promote your products.
In part 6 we will look at Posting your content…